Wednesday, October 3, 2012

Week 1 EOC: Great Customer Service



“For us, we’re willing to lose that sale, that transaction in the short term. We’re focused on building the lifelong loyalty and relationship with the customer.” (Marketing: An Introduction for Education Management Corporation, Page 4) A great customer service experience that I have had was when I went to the restaurant Chili’s.  My family and I went Chili’s, the wait wasn’t too bad, we were greeted, and a few minutes later we were seated, and the waiter took our order. A few minutes later the waiter came out with our appetizers and drinks, and told us that our food will be coming out shortly.  We were having such a great time, laughing and enjoying our appetizers that we didn’t even notice that we had been sitting there for about 45 minutes. Once we finally realized it we called over the waiter and said “We’ve been sitting here for about 45 minutes and our food hasn’t come out yet.” Around the corner came the manager. He had overheard our conversational and told us that he was very sorry about the inconvenience, and that the food will be right out, he also asked us if we wanted a free dessert. When the manager had offered us a free dessert I had realized that they were the type of company that would rather lose out on a sale than to have customers leave unhappy. We of course said yes on that free dessert. Over all we were happy about our experience at Chili’s, the food was great, the restaurant was clean, and they had amazing customer service. Satisfying your customers is probably the best way to go when owning or operating a business. Since my family and I had great customer service at Chili’s we will always go there opposed to other restaurants.

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